Our brand reflects who we are and what we stand for.

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At CBU, we push the boundaries of innovation and thought leadership to ensure a sustainable future.

Tradition of New.

By welcoming the world to our campus, we’re creating a unique academic experience with a decidedly global perspective, and a diverse, inclusive Unama’ki (Cape Breton).

It’s not a new tradition per se, but a tradition of new.

Our brand unites us in solidarity of spirit and purpose as we move through a new and ever-changing world.


Our primary logo is the main visual representation of the CBU brand. The chevron within the logo points to the north east, denoting our geographic location, forward thinking, and our vision for the future.

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