CBU COOP ONLY – United Way Cape Breton


Manages, oversees and develops strategies to enhance United Way Cape Breton’s public image.
This position is responsible to build relationships with companies and volunteers; with members of the
media pitching stories to publications and monitoring media coverage; identifying key messages and
communicating them to potential alliance partners and investors.

 Enthusiastic and outgoing individual with a high degree of initiative
 Ability to work as part of a team as well as independently
 Able to handle multiple tasks in a highly active and fast-paced work environment
 Self-motivated
 Strong work ethic
 Excellent interpersonal, communication and organizational skills are essential
 Excellent written, verbal, organizational, interpersonal and presentation and facilitation skills

 Ability to make effective and persuasive speeches and presentations to diverse groups of individuals including top management, public groups and employee groups
 Interacts well with others and is able to maintain positive relationships throughout the community with diverse groups of people and with a wide variety of work environments
 Demonstrates abilities in the following areas: analyzing data and providing recommendations from analysis, troubleshooting, sensitivity, diplomacy and discretion with personal and corporate information
 Strong competency in Microsoft Office software
 Utilizes creative relationship-focused service skills to achieve desired results
 Must be willing to travel – this position requires regular offsite appointments
 Ability to be flexible and to function well under pressure, meet multiple deadlines
 Commitment to community improvement is a must
 Some evening and weekend hours required
 A valid driver’s license and reliable transportation required


 Website/Social Media – Write for the external website. Responsible for website and social
media updates
 Media Relations – Research and write press releases and backgrounders. Manage the media
 Writing and editing – Researching, writing and editing of communications materials such as
speeches, letters and feature stories
 Campaign preparation and support; campaign volunteer recognition planning
 Special Events – Provide support for events, including collateral development and on-site
 Media Monitoring – Identify, monitor and gather information and issues
 Research – General information requests and update the database
 Effectively convey the mission, benefits and organizational values of United Way Cape Breton
to general public, businesses, community leaders and all internal and external United Way
Cape Breton constituents
 Promote a cooperative spirit among coworkers and other partners
 Other duties as assigned by Campaign Manager/Executive Director

Application Details

To apply, please send your resume and cover letter by 4pm on Friday, November 6th to:


Only CBU Coop students are eligible.  If you interested in becoming a Coop student, please email: