Content Management for Contributors

Workshop Outline

Writing for the Web

Internal content owners will be equipped with the tools and knowledge they need to write compelling website copy that adheres to accepted best practice, and is tailored to the design, layout and functionality of our content management system.

This session will give you the tools to:

  • Recognize how web users think and behave
  • Understand the significance of reading and scanning patterns
  • Consider the physical limitations of onscreen reading
  • Learn and apply best practices for web writing
  • Avoid common web writing mistakes, such as the “wall of text”
  • Create better and more engaging web content

Using CBU’s Content Management System

Internal content owners will learn how to maintain their website within the WordPress content management system.

This session will give you the tools to:

  • Edit existing pages on your website
  • Learn about different types of posts
  • Add media such as pictures, videos and pdfs
  • Add hyperlinks
  • Add new webpages to your site
  • Use formatting such as
    • headings
    • bulleted lists
    • numeric lists
    • stylized text such as bold
    • indent text

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